Brow Gel
W3ll People Expressionist Brow Gel is made with non-toxic ingredients and enhances brows seamlessly for a natural look. *Important note: The clear brow gel contains carbon black and should be avoided.
Effective
The small spooled applicator allows you to brush, fill in gaps, and add color in one quick step.
Gel-like formula does not stiffen or flake off
Smudge proof
3 shades: blonde, brown, dark brown with good pigment
Aloe leaf juice, shea butter, coconut oil and sunflower seed oil condition brows
Safe
Expressionist Brow Gel is verified by the Environmental Working Group (“EWG”). EWG assesses ingredients based on data in toxicity and regulatory databases, government and health agency assessments, and the open scientific literature. Verified means the product avoids EWG’s ingredients of concern, offers full transparency, and has good manufacturing practices.
In addition to being EWG verified, Expressionist Brow Gel is free from toxic chemicals commonly found in eye makeup:
PEGs - penetration enhancers that may be contaminated with 1,4-dioxane and ethylene oxide which are associated with reproductive, developmental, and endocrine effects, cancer, and DNA damage.
Phenoxyethanol – skin, eye, or lung irritant. In 2008, the FDA warned consumers not to use Mommy’s Bliss Nipple cream because it contained phenoxyethanol which was harmful to infants. The statement indicated phenoxyethanol could “depress the central nervous system and may cause vomiting and diarrhea, which can lead to dehydration in infants.” Phenoxyethanol remains a controversial ingredient and even “green” beauty products continue to use it as a preservative.
Polysorbate 80 – high concern of contamination with ethylene oxide and 1,4-dioxane which are linked to cancer.
Polyacrylamide - high concern for contamination of acrylamide, a potential carcinogen, is banned from cosmetics in Canada.
Switch
Maybelline Brow Drama contains phenoxyethanol, propylene glycol, and polysorbate 80.
Benefit Gimme Brow contains PEGs, phenoxyethanol, and polyacrylamide.
How to Buy
Purchase on Amazon for $17.99. As an Amazon Affiliate, I earn from qualifying purchases.
Select Whole Foods and Target stores stores carry W3ll People products. Search your location here.
Tips
Use short upward strokes to shape brows and enhance color.
Looking for a non-toxic eyeliner? Try W3ll People liquid eyeliner.
